With Apple Trade In, you can get credit toward a new iPhone when you trade in an eligible smartphone. It’s good for you and the planet.1Shop iPhone
- Apple's blurb on the subject calls Tapbacks a way to 'quickly reply' to texts. But the mechanics and appearance of the feature are more similar to, say, a Twitter like, which is decidedly not a.
- Apple strives to bring the best personal computing experience to students, educators, creative professionals, and consumers around the world through its innovative hardware, software, and internet offerings. Apple welcomes your feedback on its products. Begin by selecting a product below.
Content indicating that the user laughed at something. This site contains user submitted content, comments and opinions and is for informational purposes only. Apple may provide or recommend responses as a possible solution based on the information provided; every potential issue may involve several factors not detailed in the conversations captured in an electronic forum and Apple can therefore provide no guarantee as to the. Jan 25, 2018 With Tapback in iOS 10 and later, you can quickly reply to messages with expressions, like a thumbs up or heart. To reply with a Tapback: Open Messages, and tap a group iMessage. Double-tap a message bubble or photo. Tap one of the six responses that appear to reply to the message. To see who sent a Tapback, just tap on the Tapback.
Stunning photos. The fastest chips. Incredible battery life. And iPhone is designed to last, so it holds its value longer. A simple app can transfer your photos, contacts, messages, and more — many of your favorite Android apps will even download automatically. It’s all easier than you think.
Camera
Portrait mode lets you take beautiful shots with dramatic depth of field, then get creative by blurring the background as much as you like. iPhone 12 and iPhone 12 Pro also have Night mode on the Wide, Ultra Wide, and TrueDepth cameras, and they’re better than ever at capturing incredible low‑light shots. They both record 4K HDR video with Dolby Vision, too.
Apple-designed chips
The fastest, most advanced smartphone chips ever.
Apple-designed chips
Apple-designed chips are years ahead of the competition and deliver performance you can’t get with any other smartphone. We also design the operating system. So everything works together beautifully — not just now, but for years to come, with new features and security updates that help keep your iPhone in top form.
Connect
FaceTime and Messages give you new ways to
stay in touch.
Connect
Messages lets you give a thumbs‑up with a quick Tapback, create Memoji, pay a friend for cab fare, and more. And every iMessage is encrypted end‑to‑end to protect your privacy. FaceTime lets you video chat 31 friends at once — you can even use your Memoji and capture Live Photos. You can keep using apps like WeChat and Facebook Messenger, too.
App Store
Our editors curate millions of free and paid apps to help you find your next favorite. When you download an app, it should work as promised. We carefully review each app and require developers to follow strict guidelines on privacy, design, and business models. We also bring you stories about developers and their apps, with tips to get the most out of them.
Privacy
Privacy is built in.
Privacy
iPhone is designed to protect your privacy. Every iPhone comes with secure facial or fingerprint authentication. With Apple Pay, your card number is never stored on your device or on Apple servers — and when you pay it’s never shared by Apple with merchants. And you decide whether apps can access your photos, contacts, and location. The list goes on.
Seamless
If you have a friend with an iPhone, you’ve probably noticed how much easier everything feels. Want to pair new AirPods with your iPhone? It’s a simple one‑tap setup. Want to share photos, videos, or contacts with friends nearby? AirDrop lists their names onscreen, so you can easily choose with a tap.
Environment
More recovered and renewable materials.
Environment
We are always looking for new ways to conserve materials. Whether it’s responsibly sourcing wood fiber for our packaging, using 100% recycled tin in the solder of the main logic board, or inventing a robot to recover materials traditional recyclers can’t. And since reuse is the best form of recycling, most of the devices returned through Apple Trade In are passed on to new owners.
Longevity
Water resistance2, aluminum or stainless steel, and superstrong glass make iPhone incredibly durable. And with automatic iOS updates, you get new features and security enhancements that help your iPhone run beautifully and hold its value longer than other smartphones.
Move to iOS app
Your photos. Your contacts. You’re good.
Move to iOS app
Apple Tapback Sound
The Move to iOS app securely transfers the stuff you care about — contacts, messages, photos, videos, mail accounts, calendars, and more — from your Android phone to your iPhone. Download the app on your Android phone to migrate your things in just a few steps.
Support
Real help is just a call, chat, or tweet away.
Support
Whether you want to know more about switching or get a hand setting up your new iPhone, we’ve got real people ready to help. You can call a Specialist, chat online, visit an Apple Store, or connect with us via the Apple Support app or @AppleSupport on Twitter.
Trade In
Trade in your current device for credit towards a new iPhone.1 To protect your data and privacy, we’ll show you how to safely back up and wipe your data before you trade in your old phone.
Apple Store
Pick your carrier. Choose your plan. All that stuff.
Apple Store
Apple Specialists can activate your new iPhone with the carrier of your choice. And they can help you with things like keeping the stuff you care about from your old phone and getting your new iPhone up and running. You’ll also find Today at Apple programs that teach you how to get even more out of your iPhone.
Compare iPhone Models
Compare all iPhone models- 6.1” or 6.7”
Super Retina
XDR display3 - 5G cellular4
- A14 Bionic chip
- Pro camera system
(Ultra Wide, Wide, Telephoto) - LiDAR Scanner for Night mode portraits and next‑level AR
- Compatible with
MagSafe accessories
*
- 5.4” or 6.1”
Super Retina
XDR display3 - 5G cellular4
- A14 Bionic chip
- Advanced dual‑camera system
(Ultra Wide, Wide) - Not Applicable
- Compatible with
MagSafe accessories
- 6.1”
Liquid Retina HD display3 - 4G LTE cellular4
- A13 Bionic chip
- Dual-camera system
(Ultra Wide, Wide) - Not Applicable
- Not Applicable
- 4.7”
Retina HD display - 4G LTE cellular4
- A13 Bionic chip
- Single-camera system
(Wide) - Not Applicable
- Not Applicable
Why Apple is the
best
place to buy your iPhone.
We can turn your device into credit towards a new iPhone.1
Fast, free, no‑contact delivery.
Apple Card
Pay for your iPhone over time, interest‑free. And get 3% Daily Cash back.
Get the Specialist help you need.
Easily transfer data and set up your iPhone.
Apple TV Plus
Get 1 year of Apple TV+ free when you buy an iPhone.5
You need iMessage to send message effects. Learn the difference between iMessage and SMS/MMS texts. Depending on your carrier, messaging rates might apply when you send SMS/MMS. If you use iMessage and Wi-Fi is unavailable, cellular data rates might apply.
Send a message with effects
With message effects, you can use bubble effects to change the way your message bubbles look, or use full-screen effects to animate the screen. You can even add a Memoji sticker with bubble effects or full-screen effects.
Add a bubble effect
- Open Messages and tap the Compose button to start a new message. Or go to an existing conversation.
- Enter your message or insert a photo, then touch and hold the Send button .
- Tap the gray dot to preview bubble effects.
- Tap the Send button .
To replay a message effect that you receive, tap the Replay button under the message. If you can't receive bubble effects, check your Reduce Motion settings.
Add a full-screen effect
- Open Messages and tap the Compose button to start a new message. Or go to an existing conversation.
- Enter your message.
- Touch and hold the Send button , then tap Screen.
- Swipe to the left to see full-screen effects.
- Tap the Send button .
To replay a message effect that you receive, tap the Replay button under the message. If you can't receive full-screen effects, check your Reduce Motion settings.
Send a message with Camera Effects
With Camera Effects in iOS 12 and later, and iPadOS, you can liven up your conversations even more. Quickly create and share a photo or video with Memoji, filters, text, fun stickers, and more. Follow these steps:
- Open Messages and tap the Compose button to create a new message. Or go to an existing conversation.
- Tap the Camera button .
- Tap the Effects button , then select one of the effects, like Memoji* or an iMessage app. You can add more than one effect to a photo or video.
- After you select the effect that you want to use, tap Done.
- Tap the Send button or tap Done to add a personal message. If you don't want to send the photo, tap the icon in the upper-right corner of the photo.
You need a compatible iPhone or iPad to use Memoji.
Respond to a message with expressions
With Tapback, you can quickly reply to messages with expressions, like a thumbs up or a heart. Here's how:
- Open a conversation in Messages.
- Double-tap the message bubble or photo that you want to respond to.
- Select the Tapback that you want to send.
You can also use Tapback in group messages. To see who replied with a Tapback, tap it.
Send a handwritten message
You can personalize your messages by adding a note in your own handwriting. Your friends and family will see the message animate, as if it were being written in front of them. To send a handwritten note, follow these steps:
- Open Messages and tap the Compose button to start a new message. Or go to an existing conversation.
- If you have an iPhone, turn it sideways and tap on the keyboard. On an iPad, there's no need to turn it sideways, just tap on the keyboard.
- Write your message or select one of the options at the bottom of the screen.
- If you need to start over, tap Undo or Clear. When you're finished, tap Done. Then tap the Send button .
Apple Tapback Sauce
Do more with Messages
Apple Tapback
- Learn how to use Memoji to mirror your expressions through messages.
- Use Digital Touch to send sketches, taps, and even a heartbeat.
- Use iMessage apps to create and share content, share a song, add stickers to photos, and more.
- If you have Reduce Motion on, you can't receive message effects.